Skip to content

Prize Promotional Compliance in Germany (Prize Draws, Competitions, Contests, Sweepstakes, Giveaways)

ItemTop level assessment
Can you run prize draws in Germany?
(i.e. chance based promotion)
Can you run competitions in Germany?
(i.e. skill based promotion)
Is local registration required?No
Is regionalisation/translation required?Yes
Are there restrictions on prizes?Yes
Compliance feasibility and costHighly feasible, low cost

Running a Prize Draw or Competition in Germany (Laws, Rules and Regulations)

Running a prize promotion campaign in Germany is relatively straightforward and can be achieved at low cost. Nevertheless, it is important to ensure that any campaign is strictly compliant with German requirements.

Applicable German Laws around Prize Promotions

Criminal Code (Strafgesetzbuch—StGB)

Interstate Treaty on Gambling

German Act against Unfair Competition (Gesetz gegen den unlauteren Wettbewerb)

German Prize Draws, Sweepstakes and Giveaways (Chance Based Promotion)

German Competitions and Contests (Skill Based Promotion)

Purchase necessary promotions in Germany

German Prize Restrictions

Other German Compliance Requirements